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The Goodwill Ambassador

A person with the honorable title of representative authority in office.

Facts about the Goodwill Ambassador

Goodwill Ambassador or Ambassador of Goodwill: Understanding the Distinction

In the realm of diplomacy and humanitarian work, the terms "Goodwill Ambassador" and "ambassador of goodwill" are often used interchangeably. However, there is a crucial distinction between the two, particularly concerning the official recognition and international acceptance of the title "Goodwill Ambassador."

Goodwill Ambassador: An Official International Title

The title "Goodwill Ambassador" holds a unique position in the international arena. It is an officially recognized title bestowed upon individuals by heads of state, governments, or international organizations to promote goodwill, peace, and humanitarian action.

Key characteristics of a Goodwill Ambassador:

Official Appointment: They are officially appointed by a recognized authority.
International Recognition: The title is recognized and respected globally.
Specific Roles and Responsibilities: They undertake specific roles and responsibilities related to their designated areas of focus.
Code of Conduct: They adhere to a code of conduct that outlines ethical and professional standards.

United Nations SDG Advocates are also considered Goodwill Ambassadors without the title.

Ambassador of Goodwill: A Descriptive Term

In contrast, the term "ambassador of goodwill" is a more general and descriptive term. It can be used to refer to anyone who promotes goodwill and understanding, regardless of whether they hold an official title or appointment.

Key characteristics of an ambassador of goodwill:

No Official Appointment: They may not have an official appointment or recognition.
Broader Scope: The term encompasses a wider range of individuals and activities.
May Not Have Specific Responsibilities: They may not have specific roles or responsibilities.
No Formal Code of Conduct: They may not adhere to a formal code of conduct.

Disambiguation and Assimilation

While the terms are distinct in their official recognition, they are both rooted in the shared value of promoting goodwill and understanding. "Goodwill Ambassadors" are a specific subset of "ambassadors of goodwill," representing the highest level of recognition and responsibility in this field.

The Goodwill Ambassador Commission recognizes and values the contributions of all individuals who promote goodwill, whether they hold an official title or not. We encourage everyone to embrace the spirit of goodwill ambassadorship and work towards a more peaceful and cooperative world.

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